Pudd makes the web work for you.

Google have marked themselves out as a highly creative and innovative company and the beautiful thing about it is that this runs throughout their entire business.

Their search engine changed the face of the internet and turned them into the most significant operator online, but they have no intentions of stopping there.

The Google Search engine is a great brilliant piece of engineering. However the astounding thing about it is it's success in the marketplace. Google has an incredible brand, developed entirely online through word of mouth and user engagement.

Their most recent offering (at least the most recent one that I've found out about) offers you the ability to search online (through their own mobile phone software) without typing anything.

That's really very nice. The name is pretty nice too. Google Goggles.

But what's even cooler is how they go about telling us about it - and as you might expect, you don't need to read a thing. A charming, simple animation explains what the tool can do and it's hosted, or course on Google Owned YouTube. I've been a devout iPhone user since it launched, but Google have me thinking now!

Take a look at how Google are helping you to understand their easy to use product in an ease to follow video. http://www.google.com/mobile/goggles/#landmark

Google have said the tool will be available on other platforms too.